RHYL is to benefit from £1million of Welsh Government funding to help with regeneration work.
The resort is one of seven areas receiving funding from the Welsh Government’s Vibrant and Viable Places Tackling Poverty scheme.
Funds will go towards achieving priorities set out in the Rhyl Town and Area Plan which includes creating a more attractive street scene in the town centre, finding new uses for empty premises and improvements along the promenade.
The funding is for local authorities who were unsuccessful in bidding for a share of the Welsh Government’s £100m Vibrant and Viable Places funding, but whose proposed settlement areas were in the top 10 per cent of the Welsh Index for Multiple Deprivation.
Carl Sargeant, the Minister for Housing and Regeneration, said: "The Welsh Government is committed to tackling poverty and making a real difference to the lives of people across Wales. Regeneration continues to play a vital role to this end and I’m delighted to be able to announce this increase in funding.
“Each of the seven local authorities will receive £1 million each and I hope to see this used to contribute to the regeneration efforts in the area with the aim of creating jobs and training opportunities.
“We will now discuss with the local authorities concerned to decide the best way of meeting these objectives and ensuring that local communities get the maximum benefit from this funding.
A Denbigshire Council spokesman said : "We are delighted that the Welsh Government has allocated £1m which will enable the regeneration of Rhyl to continue over the next three financial years.
"The county council will be working with its partners and Government officials over the coming months to develop a project which will have a significant impact on poverty reduction in the town and which delivers the priorities set out in the Town and Area Plan which was recently endorsed by both the Rhyl Town Council and Denbigshire Council."
It follows on from £1.3m of funding through the supporting people scheme to improve health and prosperity and to encourage access to education and learning.
The Welsh Index of Multiple Deprivation has placed West Rhyl as one of the most deprived areas in Wales.