Labels success story
Published Date:
23 April 2008
By andrew martin
A printing company which numbers the world's biggest brand and the UK's top supermarket among a galaxy of famous customers is planning its next major step.
Rhyl-based Borble Ltd has produced material for Coca-Cola and for Tesco as well as for Nissan, Smirnoff, Lufthansa and Virgin Airlines.
It has even helped out cash-strapped Wrexham Football Club by providing them with free promotion material when they were in administration.
Still in the world of football, Borble has also supplied promotional goods for the FA Cup finalists, Portsmouth, and Championship side Norwich City.
Borble – the name is derived from "Borders" and "Labels", the firm's principal products – has achieved remarkable success in the three years since Gavin Scott and Barry Griffiths spotted the niche market.
The two enterprising businessmen say that European Objective One grant aid administered by Denbighshire County Council's Area Regeneration and Investment Unit has been crucial to the firm’s development and growth.
Borble has received £10,000 in grant aid from Denbighshire Council and they also occupy Council-owned premises in Cefndy Road.
The grant aid helped pay for a shrink wrapping machine and finance towards purchasing essential software.
A marketing grant enabled the company to launch a new, updated website aimed at attracting new customers and exploiting the world of e-commerce.
Barry said: “The support we have had from Denbighshire County Council has played a pivotal role in our development and growth. They have been fantastic in working with us.”
Borble’s state-of-the-art press enables it to not only to produce massive quantities of individually coded labels but also relatively small numbers which many firms would consider unviable. That’s because with normal printing processes set-up costs for a small run – a few hundred copies – are as high for huge numbers taking them beyond the means of small companies.
That means that not only can it cater for the needs of giants like Coke and Tesco but also for local firms such as the Conwy Valley chocolatiers Tip-yn Bach and Snowdon Water.
"The new website, developed with the council’s Marketing grant, recently enabled us to obtain an order for one million labels from a major car manufacturer," said Barry.
Borble is hoping to install a second £400,000 digital printing press. A business plan is being prepared for a grant application to the Welsh Assembly Government and if the investment is approved then the press could be installed later this year, and that could bring more jobs.
Officers from Denbighshire County Council’s Area Regeneration and Investment Unit have worked closely with the firm.
Sue Haygarth, Principal Area Regeneration and Investment Officer, said: “Their continued success and growth is exactly what the European financial assistance is there to do.
“Borble is living proof that Denbighshire is a great place to locate your business and that you can compete for and win contracts with the biggest brands in the world.”
The full article contains 494 words and appears in Rhyl Journal newspaper.
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Last Updated:
18 April 2008 1:39 PM
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Source:
Rhyl Journal
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Location:
Rhyl, Denbighshire